Friday, March 4, 2011

Charlie Sheen #Winning on Twitter


Audio version of this blog post

The Charlie Sheen media circus is still in progress.  He is everywhere in the media, especially social media.  As he would say, Sheen is #winning when it comes to Twitter.  He reached one million followers in just over 24 hours.  According to USA Today, "The actual figure, confirmed by the Guinness Book of World Records today: It took Sheen 25 hours and 17 minutes, between March 1 and 2, to reach 1 million followers."
Photo by xotoko

Sheen thanked his followers from his Twitter, "In all sincerity... Thank you Twitter followers that helped get me to 1 M in 24 hours!!! #teamsheen."  As I am writing this post, Sheen has 1,569,150 followers 
and the followers will keep coming.

It was also reported that Sheen signed a deal with a company Ad.ly.  The company hires celebrities who use social  media to sell and endorse products.  Supposedly, the company even helped Sheen set up his   Twitter and also explained how it worked.

No matter what one thinks of Charlie Sheen...most can agree he is a doing a great job at utilizing media to advertise himself.  Personally, I have even heard "marketing genius" being thrown around.  We will have to wait and see if Christina Aguilera and other celebrities who need a career boost will follow the Sheen model use of media.

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